For its “Guess It On” prediction promotion, the Betiton sportsbook and casino platform has been granted the SiGMA’s Marketing Campaign of the Year title, building on its success the year before when it was voted Rising Star Operator of the Year. The bookmaker will have taken home this esteemed prize twice in the last two years.
Arnaud Serour, co-founder and CEO of Betiton, expressed his delight at the award’s acceptance, saying: “What a fabulous reward for the entire team behind Betiton. This award boosts more than ever our determination to deliver the best gaming experience to our players.“
During the “Guess It On” campaign, players had the opportunity to win significant prizes based on their guesses in a sports forecasting game that included football predictions and sports betting. The opportunity to watch a live football game with football legend Djibril Cissé was the top prize of this promotion.
This year’s SiGMA-hosted Europe Gaming Awards included some of the most prominent iGaming companies. The 2022 Europe Gaming Awards were held in Malta on November 14, when rivals such as bet365 and William Hill, as well as affiliates such as AskGamblers and Bluewindow, battled fiercely. Other awards given that evening included Online Casino Operator of the Year and Responsible Gaming of the Year.
The famous SiGMA, which also arranges online gaming conferences, hosts one of the world’s largest iGaming award events. SiGMA-organized activities are held on five continents, namely Europe, Asia, Africa, the Americas, and the Commonwealth of Independent States (the CIS). Its festivals are attended by business leaders, political personalities, and experts in relevant sectors.
Betiton (est. 2020) is an online gaming company and betting platform. It offers three different kinds of betting markets: casino gaming, live dealer games, and sports betting. Its services are available in a variety of foreign markets.