Emerging B2B Innovations: Showcasing Toronto-Based Startups Transforming Canadian Industry

January 4, 2024

Welcome to another instalment of our series focusing on Canadian start-ups, where we explore some of the budding enterprises headquartered in the country. As innovation continues to drive the modern economy, new businesses born in 2020 or later have been making waves in the Start-up scene. Today, we are concentrating on the bustling metropolis of Toronto, home to some of the country’s most exciting B2B start-ups. These companies span a diverse range of industries, offering fascinating insights into the potential future of Canadian business. Join us as we delve into the entrepreneurial world in Toronto.

Given Canada’s thriving digital ecosystem, Toronto is an ideal nurturing ground for start-ups, providing the resources and context necessary for entrepreneurial ventures. Toronto has emerged as a leading tech hub, constantly attracting new tech-based companies committed to fostering innovation and pushing boundaries. From personalized product sampling and video messaging for sales to smart portfolio management solutions, the scope of these start-ups is vast. So let’s delve into the rendezvous of inspiring ventures born in one of Canada’s most vibrant cities.

These enterprises have identified and exploited specific market niches, leveraging their innovative offerings to develop highly targeted solutions for their B2B clients. Driven by the vision and determination of their founders, these start-ups have created technological solutions to meet a variety of business needs. Without further ado, let’s immerse ourselves in the story of these exciting start-ups, their technologies, and the people at the helm.


Founded by Milad Zabihi and Sina Roshan, Peekage operates in the B2B, E-Commerce, Enterprise Software, and Retail sectors. It provides a personalized product sampling platform allowing consumer brands targeted at-home product trials. The platform offers complete market visibility and intelligence for its users. Check their presence on LinkedIn and follow their updates on Twitter at @PeekageApp.


Incorporated by Justin Rotman and Michael Warshafsky, Goodkind offers video messaging for B2B sales, serving as an innovative and engaging tool for today’s businesses. Find out more about their services on their LinkedIn page.


Cloutdesk is an advertising platform started by Paul Xue, Samantha E. Cutler, and Trevor Mengel. It serves as a tool for influencers and brands to build equitable and meaningful partnerships. Check out their Facebook and LinkedIn pages and follow them on Twitter at @cloutdesk_hq.


Formaloo, co-founded by Amir Hashemi, Farokh Shahabi, Hasan Noori, and Mehrnoosh Baratpour, provides a no-code platform helping businesses create data-driven applications swiftly. You can check out their Facebook and LinkedIn pages or follow them on Twitter at @formaloo.

The Buyers Club

Established by Jianfu Wu, The Buyers Club navigates in the B2B and E-Commerce industry. Check out their Facebook page for more information.


Creating a digital AI-based Portfolio Management System, WealthAgile, founded by Ehsan Fazl-Ersi and Timothy Burgess, operates in sectors including Artificial Intelligence, Asset Management, B2B, Finance, FinTech, Machine Learning, SaaS, and Software. Discover more about them on their LinkedIn page and follow their updates on Twitter at @wealthagile.


Quadshift, the brainchild of John Paterson, plays a pivotal role in acquiring and building B2B software companies in various niche vertical markets. Learn more about their services on their LinkedIn page.

Lunas Consulting

Lunas Consulting provides lead generation, sales, sales training, sales consulting, and startup services. For more information, head over to their Facebook and LinkedIn pages.

Open Industry

Open Industry is a marketplace connecting industry experts with leading organizations to co-create innovative thinking. Stay updated about them on their LinkedIn page and follow them on Twitter at @open_industry.


Co-founded by Claudia Paradis and Gregory Kim, Bloomsberry curates a knowledge sharing platform for financial markets professionals. Follow their advancements on LinkedIn.

Trust Chain Global

Trust Chain Global provides a workflow management solution and a fintech platform assisting parties in global commodity community transactions. Get in touch with them on LinkedIn and follow them on Twitter at @TrustChainGlob.

To conclude, these start-ups exemplify the immense transformative potential inherent in the synergy of technology and entrepreneurial vision. Unparalleled in their innovation and applied solutions, these companies symbolize the future of the business landscape in Toronto and Canada as a whole. Stay tuned for our next article as we continue unearthing Canada’s start-up gems.

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